top of page
Search


How a cross-industry perspective elevates brands & marketing
When working on projects, I often meet businesses that are deeply immersed in their own industry, focusing on sector-specific trends and...


The added value of rebranding in logistics: Why it matters now more than ever
In an industry as dynamic and competitive as logistics, a company’s brand is much more than just a logo or a catchy tagline. It is the...


Sometimes it is better to say 'no'
Many people who know me will probably raise an eyebrow when they see the title of this blog post. In my private life, I have been saying 'ye


Why being a strategist is a strategic decision
In business life, we face new challenges every day, whether it is a new competitor entering the market, a changing audience need, or an emer


The renewed CHS Community Pharmacy brand & e-commerce site have just launched
I am excited to announce that CHS Community Pharmacy has officially launched. The renewed brand and e-commerce platform are now visible...


KPISOFT is now called entomo
Today, I am happy to share with you that performance management software has a new name: entomo.
bottom of page